About SAC Seguridad

SAC Seguridad, established 17 years ago, has become the leading value-added distributor of high end electronic security, automation and control systems in Colombia. 

Our market ranks third in size in latin america, following Mexico and Brazil.

We exclusively direct our offer to system integrators and installers throughout the colombian territory.

Our company is widely recognized by providing premium support to our customers, focusing our daily efforts in fulfilling that promise, providing them not only with a competitive offer of products with the right prices and availability, but with all aspects required to assure their projects are successful and trouble-free. This includes permanent customer training, providing pre-sales technical support, assisting project specification, facilitating credit lines, providing support during implementation, post-sales and warranty periods.

Our goal  has always been to maintain our growth, maximizing return from our market, constructing long term mutual benefit relationships with our customers and our manufacturers.

SAC´s team is composed of 70 people, higly trained and motivated, whose effort has assurred continous growth year after year.

Product Lines

Our main product lines include:

Manufacturers and Brands

We work with highly recognized brands providing mid and high-end solutions to our customers. We carry 70 manufacturers assembling a wide offer solutions in each of our product lines.

Sales

We reach aproximately 15 million dollars of sales per year, having sustained growth over 15% from the previous 3 years.

Approximately half of our revenue is generated by the run rate of short cycled sales generated by products available in stock for immediate local delivery. Careful analysis is held to select specific products, that are suited to the needs of our market, for which stock levels are set to assure service that outperforms any competitive offer. Stock rotation is permanently monitored by SAC and the manufacturer to assure sales goals are met, mutual work is periodically coordinated in sales and marketing to promote desired rotations.

Our stock averages a value of 2.5 million USD, including aproximately 1.200 SKUs.

Approximately half of our revenue is generated by sales of projects, involving long sales cycles, that may take several months or even years to achieve closure. Efforts are made to identify projects in the earliest stages possible to promote specification of differentiated solutions with our brands, with the goal of assuring through project registration a competitive advantage for SAC and for SAC customers that will perform implementation. 

A forecast of project opportunities is maintained in our CRM platform. Permanent follow up is made between SAC and the manufacturer to assure mutual work is coordinated and focused on increasing sales rates.

Reference to some remarkable projects in differet verticals include:

Customers

Our base of customers is composed exclusively of system integrators and installers. An array of different company sizes and approaches provides efficient coverage of any type of opportunity throughout all Colombia, reaching any industry of interest for our product portfolio.

We maintain and active customer base of around 950 integrators that are engaged in recurrent orders. We have approximately 1.500 business accounts assigned to our sales and marketing teams. 

We manage records of  approximately 10.000 contacts of customers and end users related to the industry.

Some of the values our customers recognize from SAC include:

Customer Focused
Our succes comes after our customers succes. Our organization is designed to add value from identification of opportunities to comissionning and after sales support.
Reliable Logistics
Efficent and large scale logistics assures reliable, timely and cost effective product delivery.
Great Product Availability
Our products selected for stock provide customers with unsurpassed service levels bringing great convience.
Facilitates Knowledge
SAC permanently provides a wide array of training programs, supporting sales and installation roles.
Premium Sales Support
We support integrators in each project stage, to assure deplyment of optimized and differentiated project solutions.
Access to Credit
We provide finnancial support, permanently and credit lines suited to the needs of our customers.
Business Development
SAC works shoulder to shoulder with its customer to develop mutual business.
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Operations

The volume of operations of the compny allows quick, reliable and cost effective logistics.

Given the size and and conformance of our operations,   , SAC holds the goverment status as UAP, (Permanent Customs User) which allows for more expedite custom processes, and better service to our customers.

Market Knowledge

Each stragedy and business desition is backed by great knowledge of the market, obtained though experience and continuous market reseach. Our information systems monitor in detail the behaviour of customers competitors and our target market as a whole.